Privacy Policy

1. Who We Are

Primpa (“we”, “us”, “our”) is a UK-based beauty directory platform designed for businesses such as salons, clinics, and independent beauty professionals.

Website: https://primpa.co.uk

Contact: contact@primpa.co.uk

2. Who This Policy Applies To

This Privacy Policy currently applies to business users who create and manage listings on Primpa. The platform is intended for adults and businesses only and is not designed for use by children under 16.

3. What Data We Collect

• Business name and business address / location
• Contact person’s name
• Email address and phone number
• Images such as logos and business photos
• Social media links
• Account login details (email and encrypted password)
• Analytics and usage data

4. Public vs Private Information

Certain business information is displayed publicly on Primpa, including business name, location, images, and social media links.

Personal contact details, login credentials, and account-related information are kept private and are not publicly visible.

5. How We Use Your Data

• To create and manage business accounts
• To display business profiles in the directory
• To send account and system-related emails
• To send marketing emails where you have opted in
• To analyse and improve platform performance
• To maintain security and prevent misuse

6. Legal Basis for Processing

We process personal data under the following lawful bases in accordance with UK GDPR:

• Performance of a contract
• Legitimate interests
• Your consent (for marketing communications)
• Legal obligations

7. Cookies & Analytics

Primpa uses essential cookies required for core functionality, such as login and security, as well as analytics tools to understand how the platform is used and to improve it.

Analytics data is collected in an aggregated and anonymised form where possible. You can manage cookies through your browser settings.

8. Third-Party Services

We use trusted third-party service providers to operate Primpa, including hosting, analytics, and email delivery services. These providers process data only on our instructions and are required to protect your information.

9. Data Retention

We retain personal data while your account is active and for up to six months after account deletion, unless a longer retention period is required by law.

10. Your Rights

Under UK GDPR, you have the right to access, correct, delete, or restrict the use of your personal data, object to processing, and request data portability. You may also withdraw consent for marketing at any time.

11. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us at contact@primpa.co.uk .